Headstream

Revenue attribution that matches Stripe

Add one script and connect Stripe. Headstream links each payment to the visits that led to it, so you can see which marketing makes money.

Compare four attribution models

First touch
All credit goes to the first visit.
Last touch
All credit goes to the last visit before the payment.
Linear
Credit is split evenly across every visit.
U-shaped
40% each to the first and last visits, 20% across the rest.

Reconciled to the cent

Payments, refunds and disputes go into an append-only ledger. A run publishes only when its credits add up to that ledger, and you can trace any payment to the visits it credited.

See what tracking misses

Podcasts and word of mouth rarely leave a referrer. Self-reported attribution shows what customers say next to what was tracked.

Find out which marketing pays.

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